Foundations – Marketing and Communications Staff

Join a group of other marketing and communications team members to explore the amazing world of fund development. Come away with a new perspective on raising money and how the marketing and communications team can contribute.


After completing the two days of course content, you will meet with your group monthly (for 3 months) to talk further about whatever is important or top of mind for you. We call it a participant-led community of practice. Your instructor will join, for support or questions, but participants will lead the discussion.

what we'll cover

Day 1

- history of fundraising

- donor motivation

- fundraising vehicles

- structure of funding

- sponsorship

Day 2

- communication tools

- social media

- storytelling

- donor cycle

- culture of philanthropy

course details

suitable for: marketing and communications staff that support fundraising

commitment: 4 hours (course) & 4.5 hours (community of practice)

instructor: Rowena Veylan

group size: maximum of 10 (minimum of 6)

format: this workshop is held over Zoom and a video connection is required

investment: $250

course dates

open for registration


September 22 and 29, 2021

10:00 am - 12:00 pm PST

Community of Practice

October 27, November 24 and December 15, 2021

10:00 am - 11:30 am PST

register now

our next session


April 5 and 12, 2022

10:00 am - 12:00 pm PST

Community of Practice

May 3, June 7 and July 5, 2022

10:00 am - 11:30 am PST

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